NAAMAN

Naaman is the largest and leading import housewares and kitchenware in Israel, combining two passions for food – cooking and entertaining. It provides a wide range of cooking supplies and kitchen utensils, gadgets and innovation, along with serving dishes and styling for home entertaining.

We were asked to create a new visual language to reflect the affinity between the two worlds, to portray the professionalism and the expertise required of an authority on cooking. We wanted to express a passion for food and the excitement that accompanies cooking and entertaining.
Throughout the process of language development, we redesigned the logo and corporate identity and we created a new packaging for the wide range of products, along with the final store design.

Visual language
Visual language
Logo Design
Logo
Stationary
Paper Bag
Visual language
Logo Design
Signage
Ad Layout
Signage language
Logo Design