WHAT WE DO
Corporate IdentityBrand Strategy
HOW WE DO IT
We love challenges. Our passion is creating beautiful, memorable design which tells a unique brand story. We uncover the brand's personality, its heart and soul and, once identified, bring it to life by telling a brand story.
We start with research: market analysis, mapping trends, marketing needs. Once the strategy is identified, the work of brand identity, begins. A visual research regarding concept and unique design language elements like font, colors, and packaging prototypes is made at this stage.
Then, implementing the core decisions on all the communication spectrum needs, we develop a unique visual language. The final step is the brand's Guidebook of Design, a user’s manual for how to correctly use the design principles to reflect the brand formula.
This process is relevant for large, top-tier clients such as Kimberly-Clark, Strauss Group, and Bank HaPoalim , as well as small and medium-size business projects.
Whatever the size of the project, they all have one thing in common: they need smart design that works.